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How to do Technical SEO, 08 Steps Guideline.

Technical SEO also known as technical search engine optimization or technical optimization is the foundation of a strong online presence

Technical SEO, also known as technical search engine optimization or technical optimization, is the foundation of a strong online presence. It focuses on optimizing your website’s underlying structure and code to ensure search engines can easily crawl, index, and understand your content.

Just like a well-built house provides a solid foundation for a beautiful home, good technical SEO paves the way for search engine visibility and organic traffic. If you’re looking to improve your website’s ranking and reach a wider audience, here’s an 8-step guide to get you started:

1. Crawlability:

  • Sitemaps: Create and submit a sitemap to search engines like Google and Bing. This acts as a blueprint, guiding search engine crawlers to all your important pages.
  • Robots.txt: This file tells search engines which pages they can and cannot crawl. Ensure it doesn’t block essential pages.
  • Internal Linking: Structure your website with a clear internal linking strategy. Link to relevant pages within your website to help search engines understand the hierarchy and flow of your content.

2. Website Speed

  • Page Load Time: A slow website is a turn-off for users and search engines alike. Use tools like Google PageSpeed Insights to identify and fix performance issues.
  • Image Optimization: Large images can significantly slow down your website. Compress images without sacrificing quality.
  • Caching: Implement caching mechanisms to store frequently accessed data and improve website responsiveness.

    3. Mobile-Friendliness:

    In today’s mobile-first world, a responsive website design is crucial. Ensure your website displays seamlessly across all devices, desktops, tablets, and smartphones. You can use Google’s Mobile-Friendly Test tool to check your website’s responsiveness.

    4. HTTPS Security:

    Having a Secure Sockets Layer (SSL) certificate ensures a secure connection between your website and visitors. This not only protects user data but is also a ranking factor for search engines.

    5. Structured Data:

    Structured data, also known as schema markup, provides search engines with additional information about your content, which can lead to richer search results.

    6. URL Structure:

    • Clear and Concise URLs: Use descriptive and easy-to-understand URLs that reflect the content of the page.
    • Avoid Dynamic URLs: Dynamic URLs with complex parameters can be confusing for search engines.

    7. Duplicate Content:

    Identify and address duplicate content issues on your website. Duplicate content can confuse search engines and hinder your ranking potential.

    8. Regular Monitoring and Maintenance:

    Technical SEO is an ongoing process. Regularly monitor your website for any technical issues and maintain a healthy website structure.

    Warp Up;

    By following these steps and keeping technical SEO at the forefront of your website strategy, you’ll create a search engine-friendly foundation that can significantly improve your website’s visibility and organic traffic. Remember, a technically sound website is a happy website, for both search engines and users!

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